Archives for the tag: marketing

We all know that the success of any project hangs on having the right teams and processes in place. But sometimes, this can feel like an unreachable goal when it comes to the day-to-day of project management. However, establishing common techniques for communicating and transitioning assets can smooth out this process and create a better experience for everyone involved. One of these techniques centers around creating wireframes, or rough visualizations of a concept or user interface.

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Marketing can be a cyclical process. We marketers typically plan projects, assign work, review content, publish, and then.... start all over again. At the beginning of each quarter we approach this process with bright-eyed enthusiasm, big ideas, and a clear plan of attack. But as the months wear on, and more (or unexpected) work accumulates, it can be tough to keep the process together. That said, having the correct tools in place can alleviate the manual labor of staying organized and can sustain

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JIRA is at the center of Aeria Games' work processes. All departments use it, even though the level of adoption is quite different. Read on to learn about how Aeria Games' marketing team built a marketing workflow to reduce process complexity when collaborating with other teams in other departments.

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As marketing becomes a more technical discipline, it's imperative to find tools that streamline processes, help teams communicate, and enhance work transparency. With these 5 integrations and add-ons for JIRA, Confluence, and HipChat (not to mention hundreds more in the Atlassian Marketplace), marketers can get tremendous ROI from their marketing technology stack.

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Workflows provide a huge advantage to your marketing process and the success of your projects. As a visualization tool, workflows can help your marketing team come to consensus on the steps needed to complete tasks, anticipate or remove bottlenecks, and move much more quickly. Put simply, workflows give everyone a sense of ownership and accountability.

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Confluence is the perfect place to centralize all of your team's important work. At Atlassian every team has their own space to organize the work they do. Create your team space In Confluence 5.3 we made it dead simple to create a team space right from the Create Space dialog. In just a few clicks you can add your team space, invite your team members, and add a description for your team. While Confluence automatically gives you the basic structure for a solid team space, you can easily customize

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